Branded Entertainment

Gene will discuss the role of branded entertainment partnerships in movie marketing. The session will showcase examples of successful programs that have enhanced the marketing strategy for various films, highlight trends in branded film partnerships, and discuss the ways film partnerships are changing.

Get your conference pass today: http://www.advertisingweekdc.com/register. Pre-registration closes at 5:00pm Friday, September 27. Onsite registration available with a $10 surcharge.