James Walker

SVP, Integrated Media Strategy, Weber Shandwick

James Walker

SVP, Integrated Media Strategy, Weber Shandwick

Biography

James is a Senior Vice President in the Washington, D.C. office working with client portfolio that crosses public affairs, corporate, and consumer brand campaigns. He has deep experience in developing and executing integrated strategies covering paid, earned, shared and owned (PESO) media strategies with clients in the US, Europe and Asia. His past campaign work include a fundraising campaign with the Nature Conservancy, which generated over $26 Million to support anti-poaching efforts in Africa, leading the award-winning Innovation Movement digital advocacy campaign for the Consumer Technology Association, and running the consumer PR and digital workstreams for the largest global quick service restaurant. In addition to client engagements, James leads cross-office trainings to further staff skill development in integrated media for the Washington, D.C., Baltimore, and Dallas offices. 

He has a BA in Communication from George Washington University and a MBA from New York University’s Stern School of Business, with specializations in Strategy and Management.

All sessions by James Walker