Imani Greene

Founder and President of GreeneGroup

Imani Greene

Founder and President of GreeneGroup

Biography

Imani Greene is the Founder and President of GreeneGroup, an independent consultancy that designs paid, owned and earned media solutions to business challenges. Imani has extensive expertise, and over the last two decades she has designed/managed campaigns at such global firms as Ogilvy, McCann-Erickson, Mindshare Worldwide, Meredith and Saatchi & Saatchi.

At GreeneGroup, Imani designs campaigns for public, private and not-for-profit brands that support behavioral change and drive tangible outcomes. She is versed in every medium, including: national and local television; network and spot cable; network and spot radio; national, regional and local print; and out-of-home/outdoor. Importantly, she has very rich experience across digital media. However, she is at her best when designing comprehensive campaigns that combine the might of multiple platforms to drive measurable successes.

Imani currently sits on the Boards of Directors of the National Press Foundation, Dress For Success Washington DC, Partnership for a Healthier America and is a member of Leadership Greater Washington. She has also held board positions at such organizations as United Way of the National Capitol Area and Calvary Women’s Services. She attended Hampton University, and is currently an MBA candidate at the University of Maryland.

Imani’s personal passion is supporting workforce readiness for at-risk youths and she founded a non-profit organization, called EveryDay Inspirations that connects inner-city teen mothers with women who may serve as beacons of inspiration to them.

Imani lives in Bowie Maryland and is the proud mother of her 13 year-old son, D. Chad.

All sessions by Imani Greene

Keynote: A Unique DC

4:45 pm-5:30 pm