Eric Asche

Chief Marketing and Strategy Officer, Truth Initiative
Eric Asche

Eric Asche

Chief Marketing and Strategy Officer, Truth Initiative

Biography

At Truth Initiative, Asche is credited with developing some of the most successful, life-saving public education campaigns in history. Before Truth Initiative, Asche was at GSD&M in Austin, Texas, where he worked on a portfolio of brands that included AT&T, Southwest Airlines and Rolling Stone. Prior to that, he was part of a business development team at a technology startup during the dot-com boom … and bust. Asche is known as a creative leader and was named a top health influencer by PRWeek in 2016.