Alex Josephson

Head, Global Brand Strategy, Twitter
Alex Josephson

Alex Josephson

Head, Global Brand Strategy, Twitter

Biography

Alex Josephson oversees Global Brand Strategy at Twitter, leading a department of strategists, technologists and designers who aid and inspire Twitter’s largest advertisers through a variety of services, ranging from platform innovation to content strategy and brand voice. Spanning more than 20 markets worldwide, from the Americas to Europe, the Middle East and Asia-Pacific regions, his team’s work with iconic brands and agencies is recognized year-in and year-out across the ad industry’s most prominent awards circuits, from Cannes to the Clios, the Effies and more. Prior to joining Twitter in 2012, Josephson held various marketing, content and communications roles at Vevo, Viacom, the NBA and the American Red Cross.

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