Mike Boyd, along with co-founder Thomas Drymon, is a principal partner in Nice Work Company, a boutique marketing and communications firm in Washington, DC. Prior to launching this business, Mike held marketing positions at several cable television networks, including C-SPAN, Discovery Channel, TLC and Oxygen. From 2000-2007, he served as Vice President, Marketing & Communications for HGTV. He has been an active member of the DC storytelling community since 2008 and served on the Board of Directors of Story District from 2009-2014. In addition, Mike currently sits on the Board of Directors of the Capital Area Gay & Lesbian Chamber of Commerce.
What’s one website or book you think more people should know about?
Hillbilly Elegy: A Memoir of a Family and Culture in Crisis by J.D. Vance – observations on class, culture and the American dream from a former Marine and Yale Law School graduate who grew up in a poor town in Appalachia.
What is one Twitter account that we should all follow?
Dan Pallotta (@danpallotta), an advocate for giving nonprofits permission to invest in advertising and marketing.
What’s an emerging trend we should keep our eye on?
The increase in the number of hyper-focused fundraising campaigns by nonprofits, allowing organizations to demonstrate to donors exactly what they’re funding and the impact their dollars will have.